80% of All Buyers search online when looking to buy a new house.
With 8 out of 10 perspective buyers going online to find their new home, there are many things you should consider when you list your house with your local real estate agent.
1. Always go with a real estate agent that has a web site.
2. Make sure that the web site is being updated regularly and that your property is going to be listed on that web site.
3. Ask the real estate agent to show you the web site listed in the major search engines for some relevant key words, like Mississauga Home for Sale or Remax Mississauga, if you are trying to sell your home in Mississauga, and make sure the term is relevant, not his name or something obscure. A site that cannot be found isn’t going to help your sale at all.
4. Consider the listing price of your property, when ads were being placed more in newspapers it was traditional to place an ad for say $149,995 rather than $150,000, however today in the high tech age where people look at ranges nobody looks for properties for 149,995-160,000 they look for 150,000-160,000. This could therefore mean you are missing a huge market.
5. Ask your real estate agent if they will be marketing your property on the MLS, the system where it is shown on many other web sites.
6. Ask if they will be using other classified ad systems online to drive traffic to your property.
In the new internet age, Real Estate Internet Marketing has come to be much more than just listings on a real estate web site and hoping the sites are found in the search engines, there are now many other ways to drive traffic to the listings and Web Savvy real estate agents are using these Internet Marketing techniques to promote their real estate web sites and their property listings.
